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No. 02 Food & hospitality

Duck Donuts

A made-to-order donut franchise’s website: menu, locations, catering, rewards and online ordering.

duckdonuts.com
Full homepage of Duck Donuts on desktop

Scroll inside the frame. Captured from the live site; the real thing is one click away.

Also designed for Duck Donuts

The brief

Duck Donuts makes warm, made-to-order donuts across a growing US franchise. The website had to make ordering effortless from any location, show the full menu at a glance, and carry catering, rewards, franchising and gift cards without getting in the way.

What we built

  • A visual menu with category icons: dozens, seasonal, donuts, small bites, drinks, ice cream and sandwiches
  • Location-first ordering, so every menu and price is local
  • Catering, rewards sign-in, gift cards and franchise enquiries in one clear navigation
  • A step-by-step explainer of the made-to-order donut, from coating to drizzle
  • Email and SMS sign-up for flavour drops and offers
  • Seasonal social content and menu design that match the site

Details worth noticing

Ordering

“Order now” goes straight to choosing a location, then the local menu.

Typography

Degular throughout, a friendly, rounded grotesk that suits the brand.

Color

Duck Donuts navy with sunshine yellow and a bright orange call to action.

More food & hospitality

Related work

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